LET'S TALK DXB
BY SHARON
PROJECT OVERVIEW
"Let's Talk DXB" represents the pulse of Dubai's dynamic discourse, creating a platform that fosters dialogue and connectivity. This project is an endeavor to encapsulate the vibrancy of urban communication through a visual identity that resonates with Dubai's diverse and cosmopolitan spirit.
Client — SHARON
Project Scope — Brand Identity and design system
Creative — Chidi Jindu
Project Scope — Brand Identity and design system
Creative — Chidi Jindu
VISUAL IDENTITY THROUGH COLOR
color plays a pivotal role in narrating our design journey. I applied Black Grey (#252525) to anchor our visual storytelling, embodying depth and thought leadership. The neutral White Grey (#DDDDDD) serves as our canvas, providing a clear backdrop for creative expression. The energetic Red (#C7000F) punctuates our designs, a nod to the lively interactions and bold ideas that "Let's Talk DXB" embodies. This trichromatic theme is a tribute to the dynamic conversations and cultural tapestry of Dubai.
Color Palette — A timeless selection designed to endure.
Primary Typeface Color — Deep Black Grey (#252525) — Exuding confidence and sophistication.
Primary Typeface Color — Deep Black Grey (#252525) — Exuding confidence and sophistication.
Secondary Typeface Color — Bright White Grey (#DDDDDD) — Ensuring clarity and a contemporary edge.
THANK YOU!
Please share your thoughts in the comments.
All feedback highly appreciated!
Are you looking for a long-term creative partnership?
Feel free to reach out and let's discuss how we can help.
Feel free to reach out and let's discuss how we can help.
